By leveraging customer data to orchestrate emotionally intelligent communications, Optimove has excelled in creating meaningful online interactions. Optimove is renowned for its data-driven multi-channel marketing approach, focusing on starting all marketing with the customer. The Optimove/Symphony collaboration empowers online gambling operators with the tools they need to excel in customer loyalty and retention. Symphony Solutions is poised to deliver an even richer and more personalized gaming journey with the combination of Optimove with Opti-X's AI-driven personalization. The expanded partnership includes Optimove's advanced CRM Marketing capabilities.
The Optimove/Symphony partnership began with Graphyte in 2018, a company acquired by Optimove in 2022. This collaboration marks a significant development in iGaming, advancing personalized user experiences driven by artificial intelligence (AI). Symphony Solutions brings to the table its unparalleled expertise in online gambling software development. Optimove is the leading CRM Marketing solution for the iGaming industry.
20, 2023 (GLOBE NEWSWIRE) - Symphony Solutions, a leading software development company, announced it has expanded its partnership with Optimove.